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This web site brimapack.it has the following in the web page, "Clicca sui box nascosti per ripristinarli." We noticed that the webpage also stated " Vassoi in cartone bianco N 3 pacco da 10 Kg." It also said " Benvenuto e buona navigazione tra i nostri articoli! Accedi con la tua identità. Vassoi in cartone bianco N 1 pacco da 5 Kg. Vassoi in cartone bianco N 2 pacco da 5 Kg. Vassoi in cartone bianco N 3 pacco da 10 Kg. Vassoi in cartone bianco N 4 pacco da 10 Kg. Vassoi in cartone bianco N 5 pacco da 10 Kg. Vassoi in cartone bianco N 6 pacco da 10 Kg." The header had Carta alimentare as the highest ranking optimized keyword. It is followed by Tovaglioli, Bicchieri di carta, and Vaschette monouso which isn't as ranked as highly as Carta alimentare. The next words brimapack.it used was Cartaigenica. Rotoli industriali was included but might not be understood by search engines.